Who knew that one of the seven deadly sins is also deadly to your business?

Newbie affiliates without a focus are often drawn to pre-built sites with pre-made affiliate links and content.  The problem with these types of sites is that most people tend to give into human nature – laziness. They are too lazy to make changes to the templates. Too lazy to modify the content and make it their own or add fresh, new content to their site. All of this inaction makes their site one in several thousand of the exact same site – not effective as the way to set yourself apart from others are giving points of difference.

Most people do not realize that affiliate marketing does, in fact, take work. It is not a “get rich quick” scheme. You will have to invest time to make your online business a success. If you allow yourself to be lazy and not change and maintain these types of sites, you will get hit with the Google duplicate content penalty – or worse…Google may even de-index your site.

Always remember that targeted sites built specifically for the product you are promoting work the best. Don’t take the easy route on your business…it won’t pay off.

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Jerry West is the Director of Internet Marketing for WebMarketingNow. He has been consulting on the web since 1996 and has assisted hundreds of companies gain an upper-hand over their competition. Visit Web Marketing Now for the latest in marketing tips that are tested and proven.

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