As an affiliate marketer, you have needs that other online marketers don't have. We know, as we have been affiliate marketers for the last seven years.
Why should you be an affiliate marketer?
As John Paul Getty once said, "You'll never get rich working for someone else." Want a change? Take control of your life. Over half of our company revenue comes from affiliate marketing. We know what it takes to make it online, and we have trained hundreds of people just like you to be successful as well.
There are a few myths that need to be cleared up regarding affiliate marketing.
- There is no "Get Rich Quick" affiliate program that works. Successful affiliates work hard.at discovering their niches and creating effective landing pages to convert qualified traffic.
- Beware of Hype. Sales letters are designed to convince you to buy a product that you probably don't need.
- Beware of the "Cookie Washer". Most companies will entice you with large commissions, but their websites often have "cookie washers" in place so when you sent a visitor, your cookie is "washed" and if the visitor that you sent buys, you DON'T get a commission.
- Beware of High Commission Rates. Often, you will be performing very well for a publisher, and a competitor calls you or emails you offering a 10-20% higher commission if you switch and sell their product. The problem is, the new site doesn't convert as well as the one you were with previously. I will always prefer 10% commission on $10,000 in sales, than 25% commission on $1,000 in sales.
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A Warning to New Affiliate Marketers
Who knew that one of the seven deadly sins is also deadly to your business?
Newbie affiliates without a focus are often drawn to pre-built sites with pre-made affiliate links and content. The problem with these types of sites is that most people tend to give into human nature – laziness. They are too lazy to make changes to the templates. Too lazy to modify the content and make it their own or add fresh, new content to their site. All of this inaction makes their site one in several thousand of the exact same site – not effective as the way to set yourself apart from others are giving points of difference.
Most people do not realize that affiliate marketing does, in fact, take work. It is not a “get rich quick” scheme. You will have to invest time to make your online business a success. If you allow yourself to be lazy and not change and maintain these types of sites, you will get hit with the Google duplicate content penalty – or worse…Google may even de-index your site.
Always remember that targeted sites built specifically for the product you are promoting work the best. Don’t take the easy route on your business…it won’t pay off.
© 2003-2007, WebMarketingNow.com
Jerry West is the Director of Internet Marketing for WebMarketingNow. He has been consulting on the web since 1996 and has assisted hundreds of companies gain an upper-hand over their competition. Visit Web Marketing Now for the latest in marketing tips that are tested and proven.
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